Presenting the Keynote Session at the Music Learning Revolution at the Royal Northern College of Music, Manchester.

Presenting the Keynote Session at the Music Learning Revolution at the Royal Northern College of Music, Manchester.

Conducting at the Royal Albert Hall for Merton Music Foundation’s Music is for Life 2019

Conducting at the Royal Albert Hall for Merton Music Foundation’s Music is for Life 2019

Adam has designed and led projects with some of the country's leading organisations including the National Youth Orchestra, the Southbank Centre and Trinity Laban Conservatoire of Music and Dance.

Adam co-developed the BA Music Performance and Industry programme at Trinity Laban Conservatoire of Music and Dance. This is the first popular music degree for a London Conservatoire. The programme is now in its third year and attracts students from all round the globe.

As a creative consultant, he has worked on numerous global advertising campaigns. In 2019, he was the musical director for Amazon's holiday campaign, conducting a choir of workers from an Amazon fulfilment centre outside Paris.

As a composer and arranger, his music has been played on all major TV channels and he has written/arranged the music for worldwide advertising campaigns for Barclays, Aldi and Amazon.

He has appeared as a keynote speaker at national and international music conferences including the Big Gig (Melbourne), Music and Drama Education Expo (London) and the Music Learning Revolution (Manchester). He is an advisor for Trinity College London, Musical Futures International, Sing Up and the Abram Wilson Foundation.

Adam has just finished writing two Popular Music Theory books for Trinity College London. These will be published worldwide in 2024.

Adam thrives on large-scale collaborations; his latest musical, 'Thames Tales', was performed at the Royal Albert Hall, by a cast of over a thousand. Other recent projects include partnerships with the South African High Commission, the Tower of London and the New Wimbledon Theatre.

He has curated and conducted choirs across the UK, including Citibank, Bupa Head Office and the Lewisham and Greenwich NHS choir (first seen on the Gareth Malone BBC 2 programme ‘Sing While You Work’).

Adam is one of the feature pianists for DECCA records ‘Music Lab Collective’ and has performed at some of the UK’s most iconic venues including the Royal Festival Hall, Ronnie Scott's Jazz Club, the Camden Roundhouse and the Hammersmith Apollo.